Water-Right, an independent original equipment manufacturer (OEM) in the water treatment industry, announced the hiring of a new associate brand manager.
Vicki Andersen will assist in marketing efforts, upholding positive brand images, and long-term strategy for Water-Right wholesale product lines, including the Sanitizer and Impression brands.
“I am excited to be a member of the Water-Right team and work to ensure aligned brand strategy and consistency,” Andersen says. “Helping accurately portray brand identity further strengthens Water-Right’s product mix while also improving our bottom line.”
Andersen brings nearly 20 years of experience maintaining brand identities for a variety of OEM companies, including Briggs & Stratton and Pentair. She earned a degree in graphic design from the Milwaukee Institute of Art & Design.
Water-Right has been manufacturing water treatment systems for residential and commercial applications since 1963. They support a factory-trained, nationwide network of water treatment professionals, wholesalers, and distributors, including a growing international market. Water-Right manufactures all its products in the U.S. For more information, visit www.water-rightgroup.com.